All your work is likely to touch digital channels. So we don’t separate digital as a specific discipline – rather it is part of every campaign. We code; we build websites; we develop apps; we create online content; we community manage.
Social media and content are at the core of what we do at Solé. The ‘always on’ newsroom mentality is felt throughout the the team. We get most excited about the interplay between PR, social media and content creation. It’s how your customers now live.
An in-depth understanding of customers is key to delivering impact for your brand. To help you do this, your brand needs a plan of action. At our best, we work with challenger brands or brands that have been through/are going through a transition.